Google Make merry Stock receipts up 137% in the first 7 months of this year

Since Rovio’s Chafed Birds privilege makes $100 a thousand thousand a year, it is desert looking at their movable generalship, as it is quite revealing. On Android, Chafed Birds, Chafed Birds Rio and Chafed Birds Seasons are all unrestrained apps supported by ads, while on iOS the same games all require to be paid or undergone $0.99 to buy with no adverts, but with unrestrained limited versions available for race to try out. What does that tell us?

One thing it tells us is that iOS users are prepared to lay out more cash on apps than Android users. It also tells us that Rovio knows this and that is why it markets its apps differently on the two platforms. Is this because of iTunes? Is this because iOS users have more cash? Is it because the Make merry Stock doesn’t have a profitable transmutation standard? I think the make answer was yes to all of those, but not any more.

According to App Annie, Google Make merry revenues have increased by 137 percent during the first seven months of this year, which mode that Google is getting better at converting Android users into profitable customers. Such leaps in receipts and transmutation rates are profitable, not just for Google, but for customers and for app developers.

Firstly, of course Google benefits as it keeps a puny percentage of each app demand. This cash is used to hold up the Google eco-a whole and can also be used by Google to establish that it can make cash from Android.

It is also profitable for consumers as it mode that the big app developers are more prepared to dress cash in bringing the biggest titles to Android.

In conclusion, indie and puny app developers profitable turn as they can monetize their apps via not crooked bargain for rather than trying to rely on advertising models.

The downside

However there is a downside to the Make merry Store’s continued result. First for consumers it can become harder to discover apt apps. As more and more apps are submitted the for the use of all keywords become super-saturated. Mark a generic limit like “platform game” into the Make merry Stock scrutinize box and you will get at least 1,000 results. That is a big listing! Of course things like the luminary ratings, user comments and editors election do help, but I am sure that there are some radiant apps out there which have fallen into opacity.

And this – app opacity – is the second question, this duration for developers. On mean proportion, more than 800 apps a day are released on Google Make merry. Do the math and that mode three new apps every 5 minutes, 24 x 7. Therefore getting an app noticed can be rigid for puny developers.

It is always profitable to standard apps and add comments. But please, don’t be mean and don’t make comments asking for hold up, instead junction the developer directly.

As an app buyer or as a developer, what do you like / dislike intensely most about Google Make merry? Please permission a annotate below.